Your students are talking. Back home, your next intake is listening.
whysdm shows what international students, applicants, parents and agents are saying about your institution, in their own languages, and what to do about it.
We build your institution’s brief before we meet, so you see it before you decide.
An example whysdm brief for a fictional institution.
Your University · International students · Updated today
This week at a glance
- Offer holders in India are asking about part-time work rules more than any other topic.
- Agents in one market are advertising visa outcomes the current grant rate doesn’t support.
- Current students’ reviews mention slow replies to enquiries.
Three actions for the next two weeks
- Publish a part-time work Q&A for India offer holdersby 8 Nov
- Send agents a written correction on visa claimsby 12 Nov
- Reply to recent reviews and publish response timesby 15 Nov
Why are fewer India offer holders accepting this month?
Three reasons recur: post-study work rules, part-time job prospects and visa timing.123
Sound familiar?
An agent is promising visa outcomes you can’t deliver, in a language your team doesn’t read.
Offer holders are comparing you with a competitor in public groups and forums, in their own language.
Your first sign of a problem is the enrollment number, months too late.
whysdm reads the public conversation in students’ own languages, sets it against official data and tells you what to do next.
whysdm in 30 seconds
Know your agents
Agents speak for you in markets you rarely visit
whysdm lists the main agents in each of your markets and shows what students and families say about each one, in their own languages.
- Ranked by what students and families say.Threads by students, applicants, parents and graduates decide the order, never the agent’s own posts.
- Claims to check, flagged.Visa outcomes, fees and migration promises, each with its source and the original post one click away.
- Named from public records.Agencies come from public registers, company filings and universities’ published agent lists. Individual agents are never named.
Agents by market
Sample- Agency AKathmanduComplaints found2 positive, 1 neutral, 5 negative.83.1
- Agency BKathmanduMixed2 positive, 2 neutral, 2 negative.64.2
- Agency CPokharaMostly positive5 positive, 1 neutral, 1 negative.74.8
- Agency DChitwanToo little to judge1 positive, 1 neutral, 0 negative.2None
Check: Agency A advertises visa outcomes the current grant rate doesn’t support. Ask it to edit the posts, and send the market’s current visa facts.
A brief on your institution, updated every day
Every whysdm brief is built for one institution and the markets it recruits in.
- Know your agents
- The main agents in each market, ranked by what students and families say about them, with claims to check flagged.
- Market by market
- What is driving decisions in each source market, set against official enrollment and student visa data from each country’s government.
- Three actions every two weeks
- Specific, dated and sourced, so your team knows what to do next.
- You against your peers
- How students compare you with the institutions they also consider, topic by topic.
- Faculties and domestic students
- What students say about each faculty, international and domestic, and where they raise problems.
- In their own languages
- Public social media and news where students study and back home, with the original one click away.
- An assistant that cites its sources
- Ask about your brief, start from a template, check what students in any market said this week, or draft a reply to a post. Every answer cites its sources.
- A one-page summary
- Print it for leadership or the board, with the evidence behind every line.
Reply within a day
When a student, parent or agent asks a question about you or posts something negative, whysdm picks it up in its daily check and your team hears about it the next morning. Conversations shows every public post that mentions you, translated, with the original one click away.
- Needs a reply: questions and negative posts not yet answered, ready each morning.
- Filter by questions, negative, positive or all, and by market and platform.
- Ask the assistant for a draft reply in the poster’s language, then copy it and reply from your own account.
- Mark posts as replied, so nothing is missed.
We show posts as they were published, with no usernames, and leave out anyone who may be under 18. More on our Trust page
Conversations
Updated today, 6:00am
- Needs a reply3
- Questions
- Negative
- Positive
- All
- QuestionAdmissions · Xiaohongshu · China2h
My agent says the February intake has closed, but the website still shows it as open.
Translated from ChineseOpen original - NegativeEnrollment · Facebook · Nepal5h
Three weeks waiting for my CoE and still no reply from the international office.
- QuestionWork rights · TikTok · Vietnam9h
My agent told me I can work full time during semester. Is that true?
Agent claim to check
Your brief exists before you talk to us
We build your brief
From public conversation and official data, before we meet.
We walk you through it
Thirty minutes, on your own institution, with your questions answered live.
It updates every day
New posts are added daily, questions and negative posts reach your team each morning, and every two weeks you get three priority actions.
For universities
Your targets are set. Filling them with students who enroll and stay is the job.
For colleges and education groups
Every intake depends on agents and reviews in markets you can’t visit often.
Your dashboards show the numbers. whysdm shows the reasons.
Bring whysdm into the AI assistants, dashboards and systems your teams already use, through MCP or API.
bring your hardest question
We’ll answer it live on a call.
- Structured insight
- by default
- Redacted excerpts
- only if you opt in
- Raw content
- gated to enterprise customers
Excerpts and raw content about anyone under 18 are never shared.
Talk to us about integrationPricing
Twelve months, billed quarterly or annually. US dollars, excluding applicable taxes.
College
USD 1,000a month
One city. Five named users.
Multi-campus college
USD 1,750a month
Two or more cities, or vocational and higher education. Five named users.
University
FromUSD 5,000a month
Banded by international student numbers. Ten named users.
Included in every plan:
- Daily updates
- Daily alerts and Conversations
- Three actions every two weeks
- Know your agents
- The assistant and its templates
- A one-page summary for leadership
- Onboarding
- A quarterly review
Add-ons: MCP and API access, extra named users, and more campuses or brands.
Potential revenue impact
Every brief carries this calculator, prefilled with your institution’s published figures. Below are example values for a university: adjust them to see your own.
- Potential recruitment revenue
- USD 525,000
- Potential retention revenue
- USD 394,000
- Combined potential tuition revenue
- USD 919,000
University plan: from USD 60,000 a year at list price, the same as the annual fees of 2 students.
How this is calculated
Recruitment: annual international commencements × recruitment improvement × annual tuition fee × years of tuition. Retention: first-year international cohort × continuation improvement × annual tuition fee × future years of tuition. The two use different cohorts, so no student is counted twice. In a brief, each input is prefilled from your institution’s published figures, with its source and reporting year, and estimates are labelled.
The default percentages and study periods are illustrative assumptions, not claims about whysdm’s proven impact.
List prices, excluding applicable taxes.
See your institution’s report
Tell us who you are. We’ll build your brief if we haven’t already, and walk you through it in 30 minutes.
Free to see, with no obligation.
Built for institutions that answer for their data
- Public sources and official data only.
- Private individuals are counted, never named.
- You share no student data with us.
- ISO 27001 certification pathway commenced with a JAS-ANZ accredited certification body.
Made by Chatstat
whysdm is made by Chatstat, an Australian AI company based in Brisbane. Chatstat won the Government, Education & Not-For-Profit category of the AFR Most Innovative Companies in 2025 and 2026.
Questions
How do you say whysdm?
Like wisdom.
Is this monitoring our students?
No. whysdm reads what people have chosen to publish publicly, counts people without naming them, and never asks you for student data. Conversations shows public posts that mention you, so your team can reply, much as your social media team sees comments on your own pages.
How often is whysdm updated?
Every day. New posts are added daily, alerts go out each morning, and every two weeks you get three priority actions.
What happens when someone asks a question about us?
whysdm picks it up in its daily check and emails your team the next morning. It appears in Conversations under Needs a reply, translated, with a link to the original post. Your team replies there from its own account, and can ask the assistant for a draft to copy and paste.
Do you name agents?
Agencies, yes, from public registers, company filings and universities’ published agent lists. Individual agents, never.
What do we need to give you?
Nothing. Your brief is built from public conversation and official data.
Which languages and platforms do you cover?
The languages your students, parents and agents use, across public social media and news where they study and back home. Your walkthrough shows the coverage for your markets.
How do we know a finding is right?
Every finding links to its source, and the original-language post is one click away.
How quickly can we start?
Your brief is built before we meet. Onboarding takes an hour.
How does the subscription work?
Subscriptions run for 12 months, invoiced quarterly or annually in advance. They renew each year unless either side gives 60 days’ notice before the renewal date.
Who is behind whysdm?
Chatstat Pty Ltd, an Australian company based in Brisbane.